AB InBev University, Develop the best people

Being the world’s leading global brewer, AB Inbev knows more than anyone the importance of good employees to a company. The AB Inbev University was established to train and develop the best people. This is where the main training sessions for the Western European region are organised.

Lemento was asked to create a powerful and recognisable brand for the AB Inbev University. The visual identity represents the University’s fresh, dynamic and people-oriented approach. Lemento also created the 2010 yearbook, summing up everything the University had achieved in its first year. Meanwhile, the 2011 edition is on its way.



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